Getting up and onto TV

Get Up’s made an ad for broadcast during the AFL grand final. I like the way it pokes fun at the Howard government’s ludicrous fridge-magnet approach to climate change.

Along with the Climate Institute’s tv ad featuring Jack Simmons, which is very popular with my eight year old, it’s good to see some non-party organisations (and I don’t mean employers’ groups or even unions) getting smart with advertising.

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30 Responses to “Getting up and onto TV”


  1. 1 grace pettigrewNo Gravatar

    That Jack Simmons ad is just beautiful. Work of art.

  2. 2 anthony baxterNo Gravatar

    I have a problem with the ending of the getup ad - it’s a really muddled “what you should do next” message. Up until then, though, it’s brilliant.

  3. 3 LomandraNo Gravatar

    I first saw this ad on GetUp! yesterday at 1pm, and they’d then raised $30,000. 24 hours later, they’d reached over $130,000. A hundred grand in one day is pretty impressive stuff. They even had to replace their counter to accommodate six digits, so I imagine they’re cock-a-hoop over the response. How fabulous that so many people are prepared to open their wallets rather than just mouth platitudes. This must surely remind politicians that Australians do indeed care about climate change, and are aching for good leadership on the issue.

    Anthony, I don’t think the end is muddled at all. It’s a clear message to vote for the part(ies) better positioned to take global warming seriously. Bit of a no-brainer, all in all.

  4. 4 joNo Gravatar

    everyone’s a critic, including me, but i bunged in $25 last night.

    i’ll particularly enjoy the moment(s) when it’s broadcast during the AFL GF, while JWH is in attendance. they usually broadcast most of the same adverts at the ground as at home….. & at ear-splitting volume.

  5. 5 steveNo Gravatar

    Jo just saw your latest pics on your blog, nice work

  6. 6 Lefty ENo Gravatar

    Yeah, I chipped in. One good pisstake should cause problems for the whole range of government ads.

    And did you hear Crodent today?

    Q: But why are the number of government ads accelarating at this time?
    JWH: Sorry, I dont understand the question.

  7. 7 LomandraNo Gravatar

    i’ll particularly enjoy the moment(s) when it’s broadcast during the AFL GF, while JWH is in attendance. they usually broadcast most of the same adverts at the ground as at home….. & at ear-splitting volume.

    Mmm, that hadn’t occurred to me. I wasn’t planning on watching whatever ball-kicking game it is, but perhaps I shall….

  8. 8 steveNo Gravatar

    Q: But why are the number of government ads accelarating at this time?
    JWH: Sorry, I dont understand the question.

    Yes I heard that too Lefty E, they really are showing an arrogance and ignorance that only an election night flogging could cure. The born to Rule attitude just oozes from the Tories at present.

  9. 9 Lefty ENo Gravatar

    Yes, and its that very same smug sense of entitlement that I believe will see us head into baseball bat territory on the night.

    Its not really helping the underdog act either. Incidentally, wtf is the coalition’s message for this election anyway? Still all over the shop, ten minutes to midnight.

    It seems they’ll settle on boring the punters senseless with the default rehash “inexperience” schtick.

  10. 10 kinaNo Gravatar

    Don’t risk Rudd, I think that is it. Thats the campaign right there. Why? Do they need more?

  11. 11 joNo Gravatar

    thanks steve! i just found another one by the same hand as the ‘angel kissing the boy’ statue, but she needs to be photographed in the morning, as she faces east.

    lefty e – shouldn’t the ALP be oft repeating the figure of X hundred million dollars of “your money paying for these adsâ€? and correlating it – with what else it could be spent on…. “everytime you watch one of those Workchoices adverts – that money should have been used to pay for X —– an aged care bed, a child care place (etc) ……& what a disgusting/disgraceful/unprecedented waste of taxpayers money this is etc.â€?

  12. 12 Lefty ENo Gravatar

    I think you’re right Jo. They should be saying exactly that!

    I also like the cruder “The govt is telling us to bend over - and pay for the lube” line I read somewhere.

  13. 13 HelenNo Gravatar

    I LOVE that “nice and happy nuclear” guy.

  14. 14 HilkerNo Gravatar

    “RADIOHAPPY”

    ROTFLMAO. That’s good.

    Mmm, that hadn’t occurred to me. I wasn’t planning on watching whatever ball-kicking game it is, but perhaps I shall….
    Lomandra

    I am not in the slightest bit interested in footy, of any kind, and never watch it. But I am going to watch the all of the Grand Finals just to see Howard get booed.

  15. 15 HelenNo Gravatar

    Jo,

    “everytime you watch one of those Workchoices adverts – that money should have been used to pay for X —– an aged care bed, a child care place (etc) ……

    something like this?

  16. 16 DannyNo Gravatar

    What Jo said, but it supposes there’s any brains in the campaign Brains Trust. I’m not holding my breath waiting for evidence of it.

    They won’t even be able to capitalise on jwh’s insistence that the electorate deserves certainty as to who will be treasurer, and force Tip into declaring who’ll be his treasurer. Downer? Nelson? Abbott? Malcolm? Bishop.

    Maybe here’s an underlying reason why Tip’s been the perpetual bridesmaid: they don’t have anyone to replace him. No wonder Tip’s not telling: he doesn’t have a clue.

  17. 17 Paul BurnsNo Gravatar

    Rather than put myself through the coming week-end’s paen to male violence and mindless stupidity about looking after one’s body eg I’m tough enough. Break another bone. Wreck another knee. Beat my brains in - I can take it- I’m a man -
    I’ll restrict myself to watching Howard being booed on the nightly news - if ch. 9 deigns to broadcast it.

  18. 18 grace pettigrewNo Gravatar

    “I am not in the slightest bit interested in footy, of any kind, and never watch it. But I am going to watch the all of the Grand Finals just to see Howard get booed.”

    I am going to tune in too Hilker, for that very same reason. After the massive crowds of working class (sorry, aspirational) men and women and their families marching in Melbourne recently against SerfChoices I am guessing there is going to be some very loud collective BOOing at the footy finals, and I am also guessing that Howard is getting more than a little nervous about the prospect.

    Maybe the boys who own footie have something on their hands a bit bigger than just kicking a ball around and making people pay to watch. This could be the next new thing in political protest movements (given the apparent death of public demonstrations, according to many of our rightard pundits around these parts).

    Who needs opinion polls? We are all apparently sleepwalking, parking or just plain stupid anyway. Come to the footy, get all fired up, and tell John Howard what we really think of him. Relayed across the nation on television news this could be THE election killer. Hoho.

  19. 19 suzNo Gravatar

    Some friends of mine went to the cricket in Melbourne back in January and said there was a loud boo when John Howard was mentioned or sighted - they were quite surprised by its vehemence even then.

  20. 20 mickNo Gravatar

    I notice that the GetUp ad has made it onto YouTube but it wasn’t put there by them. I hope they post it on YouTube themselves so that there is a high quality version of it out there. Lots more people are going to go looking for the ad after it shows on the telly.

  21. 21 JobbyNo Gravatar

    Some friends of mine went to the cricket in Melbourne back in January and said there was a loud boo when John Howard was mentioned or sighted - they were quite surprised by its vehemence even then.

    From memory, every Prime Minister who’s ever turned up at a sporting event has been booed. I suppose the level of boo could be related to popularity or lack thereof, but I’d be wary of using it as an indicator of public support. I could be wrong though - I only really go to the soccer, which isn’t popular enough to have the PM try to muscle in on.

  22. 22 arleesharNo Gravatar

    I LOVE that “nice and happy nuclear� guy.

    Me too :)

  23. 23 kymbosNo Gravatar

    Man, I’ve seen Howard cheered and feted at the Davis Cup tennis. It made me almost physically sick to see the ‘Fanatics’ cheering him and shaking his hand. I stopped supporting the Davis Cup at that point and have never been back.

  24. 24 HilkerNo Gravatar

    Come to the footy, get all fired up, and tell John Howard what we really think of him. Relayed across the nation on television news this could be THE election killer. Hoho.

    Exactly what I was thinking. And I want to witness that moment as it actually happens.

  25. 25 xulonNo Gravatar

    ALP’s radio ads about the taxpayer funded Grand Final advertising.

    Not that far off what Jo said…

  26. 26 Frank CalabreseNo Gravatar

    ALP’s radio ads about the taxpayer funded Grand Final advertising.

    Not that far off what Jo said…

    And here is the audio.

    http://www.kevin07.com.au/miscellaneous/miscellaneous/audio.html

  27. 27 joe2No Gravatar

    Kev has spoken and it’s another study in understatement. Just like he noticed, yesterday, that Howard is a bit dicky on that democracy thingy. Rather different from Auntys’ headline.

    “This is starting to corrupt our democracy, on top of that I would say it’s also starting to become really irritating for people who are just watching television.”

    From:
    http://abc.net.au/news/stories/2007/09/28/2046442.htm

  28. 28 suzNo Gravatar

    Kev has spoken and it’s another study in understatement.

    He certainly has the ability to cut through (as they say).

  29. 29 Paul BurnsNo Gravatar

    Seems some political commentators think Howard’s splurge of political ads are not going to go down well with people watching the footie on TV on the weekend, let alone at the various playing grounds. Hope so.

  30. 30 joe2No Gravatar

    I can only “hope so” ,as well , Paul.

    Maybe in between the excitement of their big games fans will pause, for a second, to ponder the parlous state of democracy in Australia. Na, they won’t do it. If they can’t do that, maybe they could be aware how costly the toilet/stubby break has become, under the auspices of that spendthrift Howard. Or, if they can’t do that, just boo the little ’s of a b’ because everybody else is doing it.

    Suz, Kev can “cut through” all right. From Howard “starting to corrupt democracy” to “irritating” people watching the tele, in one sentence. A media grab does not get much more economical than that.

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