(Cross-posted at Larvatus Prodeo in exile)
I’ve been reading another bad book over the past week - a really bad book. It’s a long spray at consumerism and urban sprawl. It follows a fairly familiar formula - after the introduction (where you tell the reader what you plan to say), the author moves onto a quick survey of the human condition, cramming in as many references as possible, then launches into several chapters of condemnation and denunciation.
Writing that first chapter is a complex job. To show readers you’re not an intellectual snob, you have to mention popular culture, so references to pop music and movies (but not cinema) are a must, the earlier the better. Of course you now have to convince them that you’re not a bogan either, so you bung in the literary references. Reference one or two web-sites to show that you’re not a complete Luddite (very necessary in this writer’s case). Top that off with some guff about human evolution, neurology and psychology, add a dash of philosophy and religion and there’s your first chapter written.
Pull it off, and your readers will be convinced that you’re a very knowledgeable person, whose facts are reliable and opinion trustworthy. Well, some of them - enough, you hope to preserve you from the ingnominy of the remainer bin. As long as no-one notices the non-sequiturs and the fact that you’re relying completely on emotive argument - including the odd dose of alarmism - you’re home and hosed.
Here’s an entertainingly alarmist passage from that first chapter, with some explanatory notes from me.
Continue reading ‘Alarmism 101′
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