Larvatus Prodeo

While the merits of bringing the externalities of our more ancient sins into an economic frame are up for debate, the marketability of voluntarily offsetting certain modern excesses is becoming increasingly clear. Enter GM Holden, importers of Saab. Last year’s ‘Grrrrreen’ campaign which ran in newspapers, magazines and billboards comprised of statements like ‘Every Saab is green, Carbon emissions neutral across the entire Saab range’. And it has now attracted the ire of the ACCC, to the surprise of Holden - if the first comment at this prdisasters.com post is any indication.

Now I’m no lawyer (just a lowly social science postgrad) but from where I sit the ACCC’s claim - not to mention the scope of its issues paper - is quite profound in its implications. Continue reading ‘Firing up the Trrrrrraade Practices Act … could get interesting’